AHAs – Nature’s Skin Care

What are Alpha Hydroxy Acids?

Alpha hydroxy acids are the corner-stone of Alpha Skin Care line of products. AHAs as they are commonly known, are naturally occurring acids derived from fruit, milk and nuts. Long ago, women took baths in sour milk to soften skin. Cleopatra was said to have used old wine on her face to keep her skin looking youthful, and again generations later with women in France being said to have washed their faces with old wine. In the more modern era, masks made with fruit and yogurt have been on shelves for a few decades. All of these are examples of alpha hydroxy acids being used to improve the look and feel of skin. Six primary sources of alpha hydroxy acids.

What do AHAs do?

Alpha hydroxy acids (AHAs) make skin softer, smoother and younger-looking. They help to reduce the appearance of lines and wrinkle and even skin tone and texture.  AHAs improve the appearance of skin in two ways; as an exfoliant and as a moisturizer or humectant, both are essential to effective skin care.

AHAs exfoliate by gently loosening the glue-like bonds that hold dead skin cells to the surface of the skin. Exfoliation stimulates and accelerates cellular rejuvenation by tricking the skin into making new skin cells. Removing dead skin cells sends a message to the body that it needs to produce skin cells allowing newer, healthier cells to come to the surface. AHAs also help support collagen production making skin feel skin plump and firmer. Alpha hydroxy acids help skin look and feel fresh, renewed and glowing.

Getting rid of dead cells helps AHAs to also act as a humectant. Moisture penetrates the skin better and binds more moisture together for a longer period. Skin that is well hydrated and full of moisture is fuller, softer and more elastic. Lines and wrinkles are smoother and less noticeable.

In 1992, Alpha Skin Care (formerly known as Alpha Hydrox) was the first skin care manufacturer to make alpha hydroxy acid products available to all. 27 years later, millions of women have used our AHA products and now you know why as well. Alpha hydroxy acids are natural ingredients, readily available, safe to use and they really work. If you want softer, smoother, healthier, younger-looking skin, try Alpha Skin Care.

For more information on Alpha Skin Care visit our website.

Posted by

I am the Director of Corporate Communications for Scott's Liquid Gold and Neoteric Cosmetics. The Scott's Liquid Gold-Inc. portfolio of brands includes Scott's Liquid Gold Wood Care, Kids'n'Pets Stain and Odor Remover, Biz Stain and Odor Remover and Dryel At-Home Dry Cleaner. The Neoteric Cosmetics portfolio of brands includes Alpha Skin Care, Prell Shampoo, Denorex and Zincon Dandruff Shampoos, and Diabetic Advanced Healing Cream. We are dedicated to offering products that really work, that people need at prices they can afford.

7 thoughts on “AHAs – Nature’s Skin Care

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